Assistant Marketing Manager

Cargill is an international provider of food, agricultural and risk management products and services. With 158,000 employees in 66 countries, the company is committed to using its knowledge and experience to collaborate with customers to help them succeed.   The Assistant Marketing Manager, Cargill Specialty Canola Oils (SCO) is responsible for the execution of marketing plans, developing and executing an external and internal communication plan, and analyzing industry trends through comprehensive market analysis, and reporting those findings to the appropriate parties.    Principle Accountabilities: 25% Assist the SCO Marketing Manager with implementation and execution of Product Line marketing plan.  Provide content guidance for marketing plan execution, utilizing market research.  Ensure that all marketing programs present consistent brand image and meet regulatory requirements.   25% Market and business analysis.  Gain intimate understanding of target grower segments and effectively communicate Cargill's value proposition to Cargill customer facing individuals. Utilize analytical tools to develop a methodology to track crop trends, and predict customer segment behavior. Leverage internal resources to increase the effectiveness of both SCO and Ag Horizon’s customer facing individuals.   20% Responsible for the management of the advertising agency and coordinating marketing efforts when possible with other Cargill Business Units and partners   15% Develop measurement and evaluation tools and systems to monitor ongoing performance of marketing efforts. Assist in overall program budget and forecast development for marketing programs. 15% Direct SCO Marketing Coordinator for execution support of the SCO marketing plan.  Collaborate and connect with all touch points of SCO program across multiple Cargill Business Units.   Cargill is an equal opportunity employer. Skills: Required Bachelor's degree in Marketing A minimum of 1-3 years of marketing experience Agricultural or Agricultural Sales experience Communications or Advertising experience Ability to use Market Research data to create message content Working knowledge of market research Experience assessing markets, executing marketing plans and managing projects within a matrixed team Strong analytical thinker with ability to identify patterns and trends and use them to create effective marketing plans Excellent oral and written communication skills Strong team and collaboration skills Technically competent with Microsoft and marketing specific applications and tools including spreadsheets, databases and presentation software Desired Experience with B2B segmentation plans and segment qualification tools Ability to develop and deliver effective presentations to customers and team members